Donzell of Les Cousins is an aromatized wine or vermouth that can't be named legally after that name because its alcohol is 100% naturally produced. So the studio did build an identity who does scream vermouth from every corner and that is special, bold and memorable, while keeping originality and most importantly temporal ambiguity. Donzell name stands for the traditional varieties used to produce aromatized wines —aka vermouths— in Tarragona.
Design: JJ Bertran. Production: 4 Silkscreen spot colors plus debossing, by Vidal Armadans. First run: Barcelona, 2016.
Photography by Flare Estudi.
Product Identity · Label Design · Lettering